Mobile AppEverybody seems to have an idea for an app these days. Whether you need one to promote your business, or you just have a fun idea to create the next big thing, mobile app development is something you’ll need to consider. To create a quality app, it’s unlikely to be a cheap process, so you’ve probably asked yourself, “Can I make a mobile app myself?”

While new technology means it’s not impossible, let’s have a deeper look into the process of mobile app development.

Is There Software for DIY App Building?

The short answer is yes. App building software is becoming more popular, with some of the leading ones being Zoho Creator, Appy Pie, iBuildApp and Swiftic. All of them come with varying features and different prices. Most operate on a monthly subscription fee, which gives you the flexibility to constantly change, improve and alter your app.

Many of the major players will offer a free trial, so you can test it out and see if it will work for you. It’s worth taking advantage of this, because many of these app builders claim to be simple and easy to use, but you still need some knowledge of code. The so-called ‘easy’ app builders still may not be of use to those with limited tech knowledge.

How Much Knowledge Do I Need to Build an App?

This is a little bit like asking how good you need to be at cooking to bake a cake. Theoretically, anybody can bake a cake, but results and quality will vary. The same goes for app development. If you can navigate through an app builder that genuinely requires no coding knowledge, then the chances are you can create something functional.

Coding knowledge, as well as an understanding of how apps are built is certainly going to be an advantage. The fact is though, it’s a little bit like popular website design services like Wix and WordPress. Anybody can use them to make a website that works, but you generally won’t produce the same level of quality that a skilled developer can.

What Else Do I Need to Know?

Making a mobile app isn’t just about putting something together that looks and acts like a fully functioning app. There’s an incredible amount of work that goes on behind the scenes to create a successful app that genuinely serves the needs of your business and your customers.

Most mobile app development projects will follow the steps below, or at least something similar:

  • Business analysis
  • Market research
  • Prototyping & Design
  • Development stage

The business analysis and market research stages are particularly important, assuming your app building software takes care of the design and development stages. You need to have a very clear picture of what a mobile app should be doing for your business. Can you contact users easily for marketing purposes? Do you need it to have e-commerce capabilities allowing customers to purchase through the app? What do your customers even want in a mobile app?

These are all questions you need to ask yourself before you being, because the answers will inform whether you can develop what you really need.

What are the Risks of DIY Apps?

While there’s a lot of individual risks in DIY apps, the biggest one is damage to your business. People are pretty spoiled with the quality of mobile apps in the marketplace today, so a shoddy product really stands out. If you’re making a mobile app yourself and come up with a poor product, two things can happen. At best, customers simply won’t use it. At worst, customers can form a negative opinion of your business based on the quality of your app.

The damage to your brand can be severe, so if using mobile app building software, we strongly recommend taking advantage of the free trial to get an idea of what you can really produce.

For mobile app development that can truly deliver results for your business, we recommend taking a more professional approach. A self-made app will certainly be cheap, but it’s not likely to really drive your business to the next level. MRU Consulting are experts in app development, and we don’t compromise on quality. Contact us for a risk-free quote today.

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