6 reasons your business needs custom software developmentWhen comparing small business to large, successful companies, there is often one glaring difference between the two. The small business owner uses manual processing, paper records and multiple off-the-shelf software programs in their daily operations. Countless hours are wasted on cumbersome administrative tasks. Larger businesses use custom software to make their lives easier. Here’s 6 reasons your business needs custom software development to go to the next level.

One Software Solution for Multiple Tasks

Most business owners would know the frustration of using several different software programs to complete one task. Record this there, send that information there. It’s a huge drain on staff members’ time, and your business suffers as a result.

Custom software solutions can deliver a one-stop shop for most, if not all, of your daily administrative tasks. With the right software, your staff will only need to learn one system and the increase in efficiency is profound.

Data Helps Your Business Grow

One of the most important factors in taking your business to the next level is having the right data. Customer and sales data in particular, is priceless in terms of marketing. If you don’t know who your customers are, it makes it extremely difficult to target your sales efforts. And if you’re doing everything manually, it’s nearly impossible to collate the sales data you need.

One of the benefits of custom software is the reporting and data analysis capabilities. Not only can you access sales data to track your performance, but you can also gather valuable information on where to target your marketing efforts.

Custom Software Can Save You Time (and Money)

Many people baulk at the idea of custom software development because of the initial outlay. But the fact is, it can save you a lot of money in the long run. Not only can it serve as a permanent software solution that doesn’t need to be replaced, but any upgrades are specific to your needs.

As far as business efficiency goes, you can’t go past custom software. Many generic software solutions require workarounds to adapt them to your business, but custom software truly works for you. The amount of time your staff spend on manual processes can be virtually eliminated with the right software.

Scalability While You Grow

One of the problems people have with generic software is it might be a great solution now, but what about in 10 year’s time? If you purchase a software program off the shelf, it hasn’t been created with your business future in mind, so it can’t grow as you do. Custom software however, has better scalability to evolve when you need it to.

When done correctly, your custom software development company can keep your future business plans in mind while developing. They know where you want to take your business, and can build your software with business expansion in mind.

It’s Cheaper Than You Think

One of the biggest considerations for businesses considering custom software development is the cost. Its not cheap to develop purpose-built software to handle all of your business functions, but the long-term benefits outweigh the initial cost.

Not only do you need to consider the increased efficiency you’ll gain, allowing you and your staff to work on building your business, but the ongoing costs are far less.

Many generic software programs require licenses for each user, meaning the cost goes up for every new staff member you hire. You also may need to pay ongoing annual fees. Add to that the fact you may need to reinvest in completely new software if your business changes and grows, and custom software development starts to look a hell of a lot cheaper.

Protect Customer Data

Finally, spare a thought for your customers. If you’re holding any of their personal details, they want some assurances their information is safe. Hackers generally target widely used systems rather than individual business software, meaning you should be more protected against threats by using custom software. Not only do you have a responsibility to your customers, but could your business recover from a publicised attack compromising your customers’ private information? Every business is different, but there’s also a lot of similarities. For example, no business wants to keep doing things the hard way when there’s better options out there. Considering all the reasons your business needs custom software, why not contact MRU Consulting for a risk-free quote today.

6 Tips for Making Custom Software Development Projects Easier